Created by Vinnie Walsh and Colin Montgomery and produced by Helen Clyne of The Leith Agency. Directed by our big bad Bert and Bertie female directing duo and produced by our animation guru Victoria Watson.
The campaign hopes to have a direct and positive influence on the audience in a personal, interesting and engaging way through the medium of stop frame animation. The focus is to raise awareness about the amount of food we waste, how we can recycle, plan our shop and therefore save money. We created a tabletop world in which we brought the Food Waste message to life with a juicy soundscape to awaken the senses.